Diddy's vodka empire, Ciroc, launched a new French Vanilla flavor with rapper French Montana. Spokeswoman Dia Simms, President of Combs Enterprises, joins Cheddar to discuss how Diddy is using social media and celebrity influence to make Ciroc a household name.
Ashanti, Salt Bae, and DJ Khaled are featured in the "Welcome to the Family" campaign, a video series for the new Ciroc French Vanilla flavor. Ciroc also donates a portion of proceeds to charity, tapping into millennial interest in social activism.
Simms also explains how Combs Enterprises captures the millennial audience. She talks about using social media and digital platforms to reach the customer with the "hustle."
A new trailer out that could be a fun watch for the family, fittingly called 'The Family Plan' starring Mark Wahlberg who plays an ordinary father just with one huge secret -- he used to be an elite government assassin.
Maks Chmerkovskiy and wife Peta Murgatroyd, of "Dancing With the Stars" fame, are branching out into skincare.
The NYPD got a call about a dog that appeared to be drowning in a nearby pond and immediately responded to the report
Cities are pushing for stronger driving rules and restrictions as the rate of pedestrian accidents and deaths rises.
Tens of thousands of ancient bronze coins dating from the first half of the fourth century were found in the Mediterranean Sea.
One of everyone's favorite Christmas films is set to return to movie theaters.
Most of the U.S. got an extra hour of rest as most of the country turned their clocks backward by an hour for the end of daylight savings time.
One of the most self-made and success stories in the country, Emma Grede, has worked along with the Kardashian Jenner family on many of their best-known brands. Grede, CEO and co-founder of Good American, gave back to the next generation of business leaders as a featured speaker at the Chase for Business Make Your Move summit last week. She spoke with Cheddar News about her career, her company's fashion brand, working with the famous Kardashian-Jennifer family and balancing her own family life.
Over 50,000 people ran the New York City marathon Sunday, covering 26.2 miles across the five boroughs.
Before the SAG-AFTRA strike, this was the weekend “Dune: Part Two” was supposed to open. When Warner Bros. and Legendary pushed that opening back to March 2024 and no other blockbuster stepped in to take its spot.
