After weeks of bad news about Peloton, reports indicate that the at-home fitness giant might find itself getting acquired. Doug Astrop, managing partner at Exponential Investment Partners, joined Wake Up With Cheddar to discuss the possibility that Amazon, Nike, and Apple might be showing interest in buying the subscription-based business, whose shares have plummeted near 80 percent in the past year. "At some point everybody hits the limit on how many monthly fees they want to pay, how many subscriptions they want to have," said Astrop. "And you know, you've got Netflix, you got Amazon Prime, you got Spotify — I mean there's there's endless people who want you to pay a monthly fee. So, if you can be part of these bundles, it can really be advantageous for everybody."