World-famous Italian tenor Andrea Bocelli talks about his foundation's SMS campaign that launches this month. The initiative allows any U.S. mobile user to text a $10 donation that benefits the organization's education initiatives in Haiti.

Bocelli talks about the importance of education when it comes to all other parts of someone's life. We discuss the 4-time Grammy nominee's performance with the Pope and Haitian children earlier this year and what that meant to him as someone of Italian heritage.

Bocelli is currently on tour and will perform two shows this week at New York City's Madison Square Garden.