Millennials are disrupting industries everywhere, especially banking, with the evolution of technology and convenience.
Citizens Bank recently announced plans to redesign at least 50% of its locations into cafe-style branches and says that it's started to rethink how to make those locations into more of an advice-based experience for customers. Beth Johnson, Chief Marketing Officer and Head of Virtual Channels at Citizens Bank, joined us on Cheddar to break down the strategy.
Citizens Bank is focused on enabling millennials to access their banking anytime and anywhere. Johnson stressed the importance of mobile but added the bank's branch footprint is still an important medium for meeting customer needs. She added that different branches will be set up differently in an attempt to accommodate as many people as possible.
Johnson discussed how Citizens views trendy apps and digital tools such as PayPal. She said they think about "build, buy, and partner." Citizens already has almost 100,000 customers signed up with Zelle, Johnson said.
"Your Money Playbook" by Brandon Copeland offers practical advice on earning, managing, and building wealth, drawing from his NFL career and business education.
Stocks fall for a second day on Wall Street due to weak job data and recession fears. The VIX surges over 60, showing high anxiety and a potential rebound.
A new CEO takes over the embattled planemaker. Plus: Elon picks a fight, the Fed might finally cut rates and Microsoft makes a lot of money but not enough.