Jennifer Risi, Worldwide Chief Communications Officer at Ogilvy, discusses the advertising agency's struggle in gender diversity and how she and the company are tackling representation going forward.

Risi talks the importance of women helping women and being a sponsor to other women. We also dig into the significance of men helping women in the workforce and "reaching out" in order to play their role.Ogilvy USA CEO John Seifert began a '30 for 30' sponsorship program 30 sponsors are chosen for 30 other women in order to help them rise through the ranks in Ogilvy's corporate structure.