*By Tracey Cheek*
The Butterball Turkey Talk-Line has been answering the questions of stressed-out Thanksgiving hosts for decades, but this year it is turning to Amazon Alexa to modernize how it helps with turkey prep.
The Turkey Talk-Line typically receives around 10,000 calls each Thanksgiving. Last year, it got almost 3,000 texts as well. For 2018, Butterball partnered with Amazon so people could easily get in touch with turkey experts simply by asking their Alexa-enabed device questions like: "Alexa, ask Butterball how long I should cook my turkey?"
"It's a voice-over by actual Turkey Talk-Line experts, so you get that human connection," Kyle Lock, Senior Director of Retail and Marketing at Butterball, told Cheddar. "This isn't just Amazon answering your questions, it's Butterball using your Amazon device."
How-to videos created by Turkey Talk-Line experts are also available through Amazon Alexa products.
Some of the most common questions that the turkey experts receive range from "What do I buy?" to "How do I thaw a turkey?" But this year, one question took the internet by storm.
Millennials and college students have been participating in the viral #TurkeyChallenge by texting their parents, "How long would it take to microwave a 25-pound turkey?" Responses typically range from disgust to confusion, but Butterball gave Cheddar some advice for anyone actually considering the unconventional technique.
"Don't panic," Lock said. "If the only way you have to cook a turkey is your microwave, it can be done, and the folks at 1-800-Butterball can help you get there."
For full interview click [here](https://cheddar.com/videos/butterball-turns-to-tech-to-help-you-cook-a-turkey).
The House of Representatives recently passed a bill aimed at increasing transparency in healthcare.
If you have a flexible spending account, here's some short information for you so you don't leave money on the table.
With high healthcare costs, bills can quickly add up. In some cases, it is possible to negotiate your medical bills. Barak Richman, law professor at George Washington University, joined Cheddar News to discuss the easiest way to talk to medical debt companies about what's owed.
Millions of people have selected insurance plans for 2024 but sometimes navigating them can be tricky time consuming and expensive. Paula Pant, host of 'Afford Anything' podcast, joined Cheddar News to break down what's needed to know about their insurance plans.
The European Union is investigating Elon Musk's X over alleged illicit content and disinformation on its platform. Cheddar News breaks it all down and discusses what it could mean for users.
Adobe and Figma called off their $20 million merger, Southwest Airlines gets fined, Nippon Steel is buying U.S. Steel and oil and gas prices surge after a pause in shipments.
With more employees being called back to the office, many workers are suddenly protesting by being in the office for as little time as possible. As the term suggests, coffee-badging means coming in for just enough time to have a cup of coffee, show your face, and swipe your badge.
Japan's Nippon steel is buying U.S. Steel for $14.9 billion.
Southwest Airlines will pay a $35 million fine as part of a settlement over a 2022 holiday season disaster that saw the airline cancel thousands of flights and leave millions of people stranded.
Cheddar News' Need2Know is brought to you by Securitize, which helps unlock broader access to alternative investments in private businesses, funds, and other alternative assets. The private credit boom is here and the Hamilton Lane Senior Credit Opportunities Fund has tripled in assets under management in just six months from November 2022 through April this year. Visit Securitize.io to learn more.
Load More