With the annual Beauty CEW Awards in tow, Brittany Lo, founder of Beia Beauty, joined Cheddar News to show and demonstrate some of her company's sensual care products. Beia Beauty is a finalist in the sexual wellness category.

<div class="block">With the annual Beauty CEW Awards in tow, Brittany Lo, founder of Beia Beauty, joined Cheddar News to show and demonstrate some of her company&#39;s sensual care products. Beia Beauty is a finalist in the sexual wellness category.</div>
<div class="block"><a href="https://unxvspemp7y.typeform.com/2023BAVote?utm_source=cheddar&utm_medium=website&utm_campaign=BeautyAwards+2023&utm_content=PCVote"><i>CEW needs your vote! Click here to tell CEW which beauty brands you love and enter for a chance to win a beauty swag bag.</i></a></div>
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CEW Beauty Awards Finalist Beia Beauty's Daily Hydrating and Intimacy Products

For beauty fans. It's that time of year again for the annual Ce W Beauty Awards. Cheddar News is a proud partner. As we celebrate the most innovative beauty products on the market. Today, we're highlighting a finalist in the sexual wellness category. Britney Lowe described herself as a sensual skin care queen. She's the founder and CEO of welcome to the show. Hi. Thank you so much for having me and just a heads up for our viewers. Some of the topics we discussed may not be suitable for little kids. We just want to put that out there, but let's talk about you and being little in the second grade you wrote in your journal that you wanted to start your own beauty company. Here we are here, we are. What made you do this? Why did you know in the second grade? What is that seven years old that you wanted to start this? You know, even my second grade teacher years later is like, how did you know, I think just dancing growing up and playing with my mom's makeup bag, there was something so beautiful about playing and having a creative outlet that really allowed me to fall in love with beauty and well, I mean, I guess beauty and now wellness as an overall passion, I was complimenting the packaging of your products. Now, the name of your company is, which was inspired by a Mandarin phrase meaning precious treasure. I love that. Why did you choose that name? So comes the word which means precious treasure in Chinese. And this whole wine is all about like treasuring your me moment and time with yourself. Um And it just is a nice lineage to my Chinese heritage. So how do you incorporate your Chinese heritage and your products? So every single product that we've created thus far and always wore actually has green tea in each of the formulations, green tea. OK? And you brought some of your products from your Amazing Beauty line. Tell us about the daily hydrating and setting me. Yes. So we start off with the daily hydrating setting mist. And so this is just a really refined mist that has Hyaluronic Acid if you want to you. Absolutely, why not? And so this is great, right on bare skin. It's also so um really hydrating has caffeine to de puff the skin. And so we knew that we wanted to start with a miss that might give you the morning after glow um as a way to tropically try our brand before trying our products that go in more intimate areas. So that was our first product that comes in both full size and a mini size, right? Um So great for travel and everyday use. And then our next one is our body and intimacy. Talk to me about that. This is like our holy grail. Um So the nice thing is a lot of times when you think about the sexual wellness space, it's very raunchy, very. There's a lot of shame and guilt that's associated with this category. And so our whole mission was how do we empower women to feel excited and essentially confident or they can put this on top of their nightstand rather than the back of their stock shore. And so this was rated a top body serum that you can put directly on your skin to give a really nice subtle glow. We should mention this is the product that was nominated for Ce W. Now I'm an ambassador. I know how hard it is to get nominated for ce W this is really the best of the best. How did you feel when you found out that your product? So this took us 100 iterations to get this formula, right? And so it made it feel like all the hard work was paid off. And the nice thing is that you can use it as a skin care product so hydrated, but you can also use it as a personal lubricant. So there is this multi purpose use, which is a big part of because we want to be a part of your everyday routine, whether that means you're being sexually active on a daily basis or not. And so by this, being able to be used as a, just a pure body serum, a central massage oil or a personal lubricant, it allows you to make choices that you feel comfortable with. The whole objective of. How do we make you feel essentially confident? Because we know that if you're confident in one area of your life, it seeps into every other area of your life. And I think so many of us are looking for multi purpose products. We were talking about packaging and how important it was to you. How did you come down with this final look? So purple is some, you know, I I have another company and then the brand color is also purple. So my graphic designer is like, ok, let's try pick a different color. So we tried every other color under the rainbow and I was like, you know what I actually really like purple. Let's go with that. And I think there's just a sense of confidence and royalty that um purple is associated with. And so, I mean, it's a favorite color. I live redress in it like almost every day. So that's kind of how we came up with the purple and we have about 30 seconds and about 10 or 15. Tell me about the wipes, right? So the last one are, these are our daily uh sorry, these are refreshed wipes. So these are individually wrapped. They're great for the gym for travel. They're also peach balance. They're great for pre and post um intimacy. And so they help remove odors and sweat. And the whole purpose about them is if you want, feel it is that you can um pack them wherever you want. I love that. That's the best. They're vegan fragrance free as the rest of our products are too. So these are great and very, very practical. Well, thank you so much Britney Lowe. And in the coming weeks, we'll be highlighting more finalists and the CE W beauty awards like Britney and viewers can get involved in the voting process. Just go to ce W dot org for a chance to win a beauty bag worth more than $700. Good luck to you. Of course, I love your product.