The Super Bowl is football’s biggest day. But for most Americans, even those who know nothing about sports, it’s all about the commercials. Jeremy Carey is the managing director for Optimum Sports, a division of Omincom Media Group, which buys about 20% of ads on Super Bowl Sunday. Carey explains what the ongoing coronavirus pandemic means for advertising budgets and what changes we could see not only during the Super Bowl, but in the coming months as well.