Cheddar News' Senior Reporter Michelle Castillo explains how the combination of WWE and the parent company of the UFC could impact fans and viewers. 

Cheddar News' Senior Reporter Michelle Castillo explains how the combination of WWE and the parent company of the UFC could impact fans and viewers.&nbsp;

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Cheddar Explains: What the WWE, UFC Combo Means for Viewers 

And another big story that everyone's talking about. The W W E and the U F C are uniting forces. This is a blockbuster 21 billion with a B billion dollar deal. The two groups announced on Monday, they would be creating a new publicly listed company together. So what does this mean for all the fans out there for W W E and U F C? Well, news, senior reporter Michelle Castillo is here to explain Michelle, what do we know about this deal? Well, Hanna, we got ink links this weekend that the deal was coming through. And on Monday, the two made it official. So Endeavor, which is the parent company of the U F C and the W W E will be create combining to create a $21.4 billion publicly traded company. So under the deal's terms, Endeavor will have a 51 majority percent, 51% majority stake in the new company and W W E will own the remaining 49%. So if you're curious about the leadership endeavor, CEO A E Emanuel A K A Ari Gold for my entourage fans out there will act as CEO of the new public, iconic W W E executive Vince with man will be executive chair of the board and the president of Endeavor, Mark Shapiro will be president and coo. Now Dana White is still expected to lead U F C and Nick will lead the W W E by the way, love the succession. Shout out love it. And how big of a deal is this in terms terms of viewership and what does this mean for viewers? Because they know that we know they have a lot of fans out there. Well, let's break down how much a W W E still draws in and it's quite a few viewers. So about 1.843 million people tuned into Monday night raw on March 27th and WrestleMania 39 which was held this past weekend in Los Angeles was the most watch of all time with more than 500 million views and 11 million hours of video watched over the two days. That's up 42% from last year. Now, W W E streaming service was absorbed by NBC Universal Peacock in 2021 put in its premium subscription tier and NBC Universal USA airs and Fox airs smack down. But the deals for TV viewership are up for. So now it's a great time to make changes and the U F C itself isn't too shabby with 700 million fans and 220 million social media followers. But according to a bet M G M uh report a U F C fight gets only between 300,000 to over two million viewers. So it's still compare, it still pales in comparison to the W W E. Now, as for fans, it's likely you're gonna get more crossover content and better deals to watch. Both the W W E and the U F C Endeavor is pretty platform agnostic. So it could open up bidding, right? So you're streaming platform, a channel might change, but the shows and the matches probably aren't going anywhere. So does Endeavor, getting more into the sports world even make sense here. Now, Endeavor has had bold ambitions for the U F C after it worked with investors to buy a majority stake in the company for $4 billion in 2016. And we know in 2021 it got the controlling share of U F C after saying it would raise 1.75 billion. Now Emanuel commented on today's deal saying it is a quote, rare opportunity to create a global live sports and entertainment, pure play built for where the industry is headed. Now, let's also remember that mcmahon stepped down as CEO of W W E in 2022 after allegations of sexual harassment and misconduct. But he turned as executive chairman in January of this year even after he was cleared through an investigation, he has since had to pay back $17.4 million for the company due to those settlements per the S E C. So it kind of makes sense that the W W E has been looking for a fresh start. Great break down Michelle Castillo, senior reporter here at Cheddar News.