Competition in Direct-to-Consumer Contacts Heats Up

August 6, 2019
Direct-to-Consumer products are taking off, as evident by the massive success of brands such as Dollar Shave Club and Smile Direct Club. The trend is big in the contacts business too, with players such as Hubble, 1-800 Contacts, and Waldo. The Founder of Waldo, Ashleigh Hinde, joined to explain the differences between her brand and its competitors.