Augmented Reality Will Change Marketing as We Know It

Deloitte Digital CMO Alicia Hatch told Cheddar that the exploding adoption of mobile devices will drive consumers to embrace the value of AR in more of their everyday lives. "We've been in a mobile world for a while, but the number of devices, and the ubiquity of them, will allow us to have fewer barriers to entry to actually be using AR and have it threaded through our lives." For full interview [click here](https://cheddar.com/videos/deloitte-digital-cmo-on-the-role-of-ar-in-marketing).

More In Business

The U.S. Can Avoid a Recession – But Higher Prices Are Here to Stay

Companies like Target, Walmart, and Amazon may be cutting prices – but consumers should get used to paying more than they did pre-pandemic.

Buy Now, Pay Later Must Act Like A Credit Card Company

The Consumer Financial Protection Bureau says that buy now, pay later lenders are basically credit card providers and must provide the same protections.

Here’s Why You Might Want a Second Passport

You don’t have to be a millionaire to take advantage of a second passport.

Millennials, Rejoice! Mortgage Rates Drop Again

If interest rate cuts materialize later in the year, rates heading towards 5% could start to unstick the stubborn housing market, this analyst says.

CT AG on Ticketmaster & Live Nation: ‘Everybody Knows Its a Monopoly’

The DOJ is suing Ticketmaster and Live Nation, and Connecticut AG William Tong joined the suit in hopes to 'open up competition.’

Big Business This Week: Russia Runs Out of Gas and ScarJo Takes on AI

Plus, the Department of Justice takes on the goliath that is Ticketmaster. Are Swifties to thank?

PepsiCo Partners With Children Of Fallen Patriots Foundation

PepsiCo's "Rolling Remembrance" American Flag Relay Puts Veteran Drivers at the Wheel to Raise Funds and Awareness for Children of Fallen Patriots Foundation

Insurance Rates Are Rising – This CEO Says That’s a Good Thing

Fresh off the company’s IPO at the New York Stock Exchange Bowhead Specialty CEO Stephen Sills discusses what’s next and why some insurance rates are rising.

The Best Fashions These Days Are — Surprise! —Sustainable as Well

Fast fashion may be becoming a thing of the past as consumers are increasingly turning toward more sustainable fashion choices — and brands listening.

Summer 2024: AAA Forecasts 44M Travelers, Solo Trips, AI, and Taylor Swift

AAA predicts a surge in summer 2024 travel, with 44 million travelers, surpassing pre-pandemic levels. Expect more solo trips, AI use, and Taylor Swift.

Load More