Back in July, the NCAA granted athletes the chance to make money from their image, name, or likeness. Now Denny's is partnering with college football players and forming its Denny's All-Pancaker Team. The team is made up of four students and star offensive linemen known for serving up the best pancake blocks on the field. John Dillon, chief brand officer and executive vice president at Denny's and Mark Evans II, University of Arkansas at Pine Bluff, offensive line and Denny's All-Pancaker team member joined us to talk about the partnership.