Lorne Brown, President of SintecMedia discusses the Disney/Fox deal and what it means for the future of the advertising industry.
The $52.4 billion deal will see Disney acquire 21st Century Fox's international assets and its film and TV studios, expanding the media company's footprint across the industry.
Brown says that this deal can only be a good thing for advertisers, noting that competition this will create for advertising heavyweights like Facebook and Google.
PLUS: American Eagle marks 30 NYSE years with a record stock high. CMO Craig Brommers discusses Gen-Z trends and collabs with Coco Gauff and Trevor Lawrence.
The Verge's Emma Roth joins Cheddar to discuss the iPhone 16, Apple Watch upgrades, all things Airpods and Apple Intelligence. But is it worth the hype? Watch!
The U.S. added 142,000 jobs in August, below expectations. The unemployment rate fell to 4.2%. The cooling job market raises chances for an interest rate cut.
The X and Starlink owner plays a game of chicken with Brazil's Supreme Court. Also: Disney v DirecTV, the future of steel, and that crazy ol' stock market!
