Disney reported earnings Tuesday and the most notable part of the report was the announcement that its new streaming service will be $5 a month. Rich Greenfield, Media Analyst at BTIG, joins Your Cheddar to discuss his thoughts on the announcement.
Greenfield says this new streaming service is an additional add-on for ESPN. It's going to be for super fans who want an extra college football or NHL game, not their local market or high profile games. To Greenfield, this feels like a niche product that will not take ESPN over the top, which is what consumers are begging for. He says Disney refuses to go all-in on streaming and it's a big reason he's bearish on it.
Plus, Snap surprised the street and beat estimated earnings on Tuesday. Greenfield says the surprise is definitely an encouraging sign for investors. However, they still don't have guidance on where this young company will be in the future and that concerns some.
Adidas said it might have to write off the remaining 300 million euros ($320 million) worth of Yeezy shoes left unsold after it cut ties with rapper Ye, formerly known as Kanye West.
Ivanka Trump began testifying Wednesday in the civil fraud trial that is publicly probing the Trump family business, making an appearance she tried to prevent.
Walmart announced it's looking to create a calm morning shopping experience by turning TV walls to static non-moving images, silencing radios, and dimming store lights.
