Max Lippe and James Parker, cyclist and spokesperson for Electron Wheel discuss the product that turns every bicycle into an electric one.
Max discusses his bike ride to CES with the Electron wheel that will see him cycle 2,800 miles with the technology. The bike ride is in partnership with the Google Campaign and will take 10 days to complete. The ride is to show what the bike can do and to dispel the myth that "e-bikes are for lazy people."
Brands are always looking for ways to scale and innovate. Cheddar News catches up with John Dubois, EY Consumer Data & Analytics Leader, at EY's Emerging Tech pop-up event at SXSW to find out how brands can stay ahead of emerging tech.
Blue check marks are coming to Instagram and Facebook. Meta CEO Mark Zuckerberg on Friday announced the expansion of a premium subscription service for $11.99 per month on the web and $14.99 on mobile. The service launched in Australia and New Zealand last month.