WHERE TO WATCH
Esports Revenue Set to Top $1 Billion in 2019
February 15, 2019
The esports market is taking off worldwide, with esports data company NewZoo predicting it will surpass $1 billion this year. Sara Fischer, media reporter at Axios, breaks down the prediction.
'Antibodies' Song Goes Viral
Jan 28, 2019
Knotch CEO Wants to Build a One-Stop Shop for Digital Ad Intelligence
In the digital age, advertisers have more options to reach consumers online than ever before ー through social networks, native content, banner ads ー but their understanding of the effectiveness of digital ad campaigns has remained vague. Now, flush with $20 million in venture capital, Knotch is building a platform that it says will allow advertisers to see what works and where ー in real time.
Feb 6, 2020
Game Developer Zynga Drives Revenue With Microtransactions
COO Matt Bromberg discussed with Cheddar how more engaged players also mean more spending in an industry that relies on microtransactions within free-to-play games.
May 22, 2020
U.S. Army eSports Team Connects With Gamers for Remote Recruiting Amid Pandemic
Sergeant First Class Christopher Jones talked to Cheddar about how the U.S. Army eSports division, launched out of Fort Knox, Tennessee as a recruitment effort, is thriving amid the coronavirus pandemic.