Facebook's News Feed Facelift

January 16, 2018
Updated 8mo ago

Luke Leifeste, Engagement Editor at GQ, discusses Mark Zuckerberg's announcement that the News Feed will now prioritize posts from friends and family over posts by publishers.

Leifeste says, "Facebook giveth and Facebook taketh away," noting that the company has a history of doing what they want, ultimately forcing advertisers and publishers to adjust. Leifeste digs into both sides of the conversation, saying that some are arguing this could be good for publishers because they will have to focus on who their audience really is as they pursue other platforms.

We also talk about the 'fake news' problem. Will focusing on the content of friends and family help that problem or exacerbate it?