Former Casper Execs Look to Bring DTC Mattress Model to Dog Food

New pet wellness startup Jinx is looking to bring the Casper mattress model into the world of dog food. Former Casper executives are planning to launch the direct-to-consumer pet-care company in January 2020. Terri Rockovich, Co-Founder & CEO of Jinx, joined Cheddar to discuss.
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