Gifs Coming To a Subway Near You

July 24, 2017
Outfront Media has recently signed a deal with Giphy, and that means many Bostonians will soon be seeing gifs on platform screens during their morning T commutes. The VP of Outfront Media joins us to explain how this new initiative represents the cutting edge of advertising. He also tells us when the program will come to New York City, and whether or not Kori will get a personal Happy Birthday message at her Brooklyn subway stop.