WHERE TO WATCH
How Cartoons Are Playing a Role in the Streaming Wars
February 8, 2019
Updated 1mo ago
Jessica Toonkel, Reporter at The Information, joined Cheddar to discuss how the cartoon industry is getting caught up in the streaming wars.
Cannabis Thought Leader: 'It's Inevitable' Big Pot Will Stifle Small Business
Mar 21, 2019
Netflix is Ramping up its Ad Business ー But Not in the Way You Think
Netflix is adding ads ー but not in the way most people would expect. The company has been ramping up its efforts for “marketing partnerships” over the last year, which could include product integrations in its shows, several sources noted. While viewers will not see commercial breaks, what they may see are more Netflix-owned characters used in other companies' commercials or other brand promotions and more product placements during Netflix shows.
Mar 11, 2019
Amazon Studios Celebrates New Show 'Good Omens' at SXSW
Cheddar's Michelle Castillo talks to Amazon Studios' head of marketing Mike Benson about its new show "Good Omens" and why the streaming wars are hotter than ever.
Mar 8, 2019
Netflix CMO Kelly Bennett to Depart Company
Mark Douglas, CEO of digital marketing company Steelhouse, weighs in on the departure of Netflix CMO Kelly Bennett, and if Disney's new streaming service has any chance of catching up to Netflix.