Online sharing community Imgur is on a mission to provide an uplifting user experience, and differentiate itself from other social platforms like Facebook and Instagram. The company's COO Roy Sehgal explains how Imgur is rolling out new products to its user base.

According to a survey of Imgur users, two out of three respondents say they leave the site feeling happier than before. 74 percent agreed the site makes them feel better than other mainstream social media networks.

Sehgal says Imgur is driven by its users. "We think Imgur is a combination of anonymity which breathes authenticity which ultimately drives positivity," said Sehgal. The site reaches 250 million people each month.