With more than 150 million Americans on the platform each month, TikTok can help businesses, brands, and bands get attention and stand out.

With more than 150 million Americans on the platform each month, TikTok can help businesses, brands, and bands get attention and stand out. Cheddar News' Michelle Castillo spoke to a few people who've had viral success and asked them to share their strategy.

How to Go Viral on TikTok

With more than 150 million Americans on the platform. Each month, Tik tok can help businesses, brands and bands get attention and stand out. China news, Michelle Castillo spoke to a few people who've had viral success and asked them to share their strategy. And the ceo of tiktok takes a photo with you and your cards and listens to your story. The greening card startup sparks of joy co had 100 orders at one point. And founder Callie Goodwin posted a message on tiktok that got 1.3 million views. That video was talking about how you could go to the big name brand stores and buy a card for $6 or you could shop small and I would include the stamp. And with that, um it brought in over 800 orders in two weeks. Warm cookie delivery tips, treats became a Tik Tok phenomenon for cookie kindness where it rewarded selfless acts. There's one really sweet boy who saved up all of his allowance money just to buy his parents their anniversary gift. And we heard about it and we were able to get out there and we were like tripling his allowance bringing cookies and surprises to him. And the Tiaras went viral after sharing their passion for psychedelic rock and their culture, being Mexican Americans music is very ingrained in our blood. And so it was kind of meant to be and we picked up our instruments and we just fell in love with it. Viral marketing is helping businesses create buzz and reach new customers, but it takes a lot of strategy and a lot of luck for posts to get those views people buy from people. Um And especially if there is a personal touch to that, people are more willing to listen to you and to see what you have to offer. Another tip, experts say find the trends that will work for you, whether it's a new song or a way to tell our story through trends that are taking place. We love to be able to, to lean into that cultural zeitgeist of it. Show what makes you special in real life. One of the best things that has been working for us is playing clips of our live shows and you know, showing what the audience looks like our energy, even if it's not always perfect, it's important to show your vulnerable moments because a lot of people have been able to relate with us and with the potential to drive people to your idea, it can be worth the risk for ventures seeking success in Austin, Texas. I'm Michelle Casillo. Special thanks to sparks of joy, Tip streets and the, for sharing their stories.