In today's edition of our Goldman Sachs entrepreneur series, hosts Kristen Scholer and Tim Stenovec talk about how to use social media to market your small business.
A few common themes throughout the different platforms are to be consistent with your visual look, engage with followers and connect with others in your industry. Most small businesses seem to thrive on Instagram, but you should think about diversifying your marketing efforts to Facebook and Twitter.
Plus, a look at Mary Nguyen Aregoni, owner of Saigon Sisters in Chicago, as part of the Goldman Sachs' 10,000 small businesses program.
Home prices far outpacing incomes, low inventory, and higher living costs are reshaping the market. WSJ’s Veronica Dagher breaks down the challenges ahead.
As commercial options tighten, more travelers are turning to private aviation. Wheels Up CEO George Mattson breaks down capacity and demand challenges.
Layoffs, hiring slowdowns, and shifting skill demands dominate this year’s job talk. LinkedIn’s Kory Kantenga explains what workers should watch for next.
