Hungryroot CEO on Transforming Grocery Shopping With AI Personalization

Ben McKean, founder, and CEO of Hungryroot, joined Cheddar News to explain how the company is hoping to redefine the traditional shopping experience with its artificial intelligence-powered personalization and how it is keeping up with ongoing severe inflation. “We get to know our customers' preferences and their objectives with their foods and we actually do the grocery shopping for them," he said. "We fill their cart with groceries and recipes that they're gonna love, that are going to meet their dietary needs, and their food objectives. And we deliver those to their home.”
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