WHERE TO WATCH
Impossible Foods Celebrates $300 Million Funding Round
May 15, 2019
David Lee, CFO at Impossible Foods, discusses the company raising another $300 million in funding, bringing its total to over $750 million.
WTF Is the Fed?!
Aug 23, 2019
Investors Want Slice of Impossible Foods, Hoping for IPO
According to The Wall Street Journal, Impossible Foods has seen a flurry of activity in the secondary market, which has the company valued at $5 billion in anticipation of a possible IPO. Since going public, Impossible rival Beyond Meat has seen its stock soar more than 500 percent. John Jannarone, Editor-in-Chief of IPO-Edge, joined Cheddar to discuss why investors so badly want a slice of the impossible.
Aug 1, 2019
Impossible Whopper Bringing More Customers To The Counter
The Impossible whopper is heating up menus at Burger King. BK's vegan-friendly whopper will be available nationwide next week, for a limited time. Burger King is just the most recent addition to a list of 10,000 restaurants hopping on the plant based bandwagon. We spoke to Sheetal Shah, Senior Vice President of Product and Operations at Impossible Foods about the roll out.
Jul 29, 2019
Investment Opportunity in the Alternative Meat Market
Consumers are increasingly adopting a plant-based lifestyle. According to Statista, 7.5 percent of the Millennial and Gen Z demographic consider themselves vegetarian or vegan, compared to only 2.5 percent of Americans ages 50 and up. Companies in the food category are taking note as millennials are putting more plants on their plates.