*By Max Godnick*
LeBron James is ready to add another title to his already gilded resume: Hollywood mogul.
The three-time NBA champion and four-time MVP redrew the professional basketball landscape when he announced he will join the Los Angeles Lakers. The move allows him to work and live closer to his already impressive entertainment empire. His production company, SpringHill Entertainment, is based on the Warner Bros. lot, just a few miles up the 101 Freeway from his new primary office, the STAPLES Center.
"The ease of him being in the heart of Hollywood is really setting up the next stage of what his professional career is going to be," said Sean O'Connell, the managing editor at Cinemablend, in an interview with Cheddar on Tuesday.
James's slate of upcoming projects includes a remake of the 1990 comedy "House Party," multiple series and documentaries in the works at Netflix and HBO, and the long-rumored sequel to the Michael Jordan-Bugs Bunny collaboration, "Space Jam." He'll be physically much closer to their development, production, and marketing processes in Los Angeles than he was in Cleveland or Miami.
The basketball star is still months away from suiting up as a Laker for the first time, but he's already drawing comparisons to some of the entertainment industry's biggest names.
"I think he's primarily going to become a dominant producing force and maybe becomes like an Oprah-type person who launches his own channel, and it's loaded with content that speaks to his interests," said O'Connell.
The current Hollywood landscape puts a premium on A-list talent with worldwide fan bases. The past few months have seen Winfrey ink a multi-year content partnership with Apple, while Barack and Michelle Obama signed a deal with Netflix.
ESPN recently ranked James second on its [annual list](http://www.espn.com/espn/feature/story/_/page/WorldFame/espn-world-fame-100-2018#) of the most famous names in sports - only trailing international soccer star Cristiano Ronaldo. While he clearly doesn't need any help expanding the scope of his fame or influence, James's new home could allow his ambitions and portfolio to reach even higher heights.
"LeBron is a household name and a household face before he even steps into the entertainment realm," said O'Connell. "He can become a true media mogul and make this transition."
For the full segment, [click here.](https://cheddar.com/videos/lebron-james-brings-his-entertainment-empire-to-hollywood)
BetMGM host Olivia Harlan Dekker joins Cheddar Bets to break down the biggest and best wagers on the quarterfinal round of NCAA Conference Tournament Week.
Sponsored by BetMGM
Players have voted to accept Major League Baseball’s latest offer for a new labor deal, paving the way to end a 99-day lockout and salvage a 162-game regular season that will begin April 7.
One NFL player got caught gambling on his own team, and now it's going to cost him. The NFL announced Monday that Atlanta Falcons wide receiver Calvin Ridley will be suspended for at least the entire 2022 season. The league said Ridley bet on NFL games during a five-day period last November. Frank Shwab, NFL and Betting Reporter at Yahoo Sports, joins Cheddar News' Closing Bell to discuss.
NFT platform OneOf has partnered with Duke University's athletic program to create a special men's basketball NFT collection ahead of Mike Krzyzewski's final home game as Duke head coach this Saturday. Matt Marino, VP of Sports & Lifestyle at OneOf, joins Cheddar News' Closing Bell, where he takes viewers through the offerings available for collectors and his company's other pursuits in the sports collectibles space.
Major League Baseball has officially canceled opening day after no deal was reached between the league and its players before Tuesday's deadline. The first two series of the 2022 season were set to begin on March 31, but the players rejected the owners' 'best offer.' David Salituro, sports writer for Fansided, joins Cheddar News to discuss.
It has now been two days since Major League Baseball moved to cancel opening day games for the upcoming season. The announcement from MLB commissioner Rob Manfred came during the league's ongoing work stoppage, just the ninth in MLB history. Owners voted unanimously on December 2, 2021 to enact a lockout after the collective bargaining agreement between the league and players expired. On March 1, 2022, following over a week of daily negotiations between the two sides, and three months of on and off negotiations, the league officially canceled the first two series of the regular season. Gabe Lacques, MLB reporter and baseball editor for USA Today Sports, joins Cheddar News' Closing Bell to discuss.
Joe Ceraulo, Host of Pregame's NBA betting show and "Ceraulo Sports Talk", joins Cheddar Bets to share his favorite player props this season and to try his hand at topping the Pick 6 leaderboard.
Sponsored by BetMGM
BetMGM Tonight host Trysta Krick joins Cheddar Bets to share what she's shying away from and hammering on tonight's slate before giving her Lock of the Night.
Sponsored by BetMGM
