Jay-Z and NFL Announce Partnership Focused on Music, Social Justice

August 13, 2019
Two of the country's most recognizable brands are teaming up to fight for social justice. Jay-Z's RocNation signing a deal with the NFL to become the league's live-music and social justice strategist. Under the deal, RocNation will consult on the Super Bowl halftime show, and contribute to the league's activism campaign, Inspire Change. Matt Verderame, National NFL Reporter at FanSided, joined Cheddar to discuss.