Jon Taffer Crushes Excuses With His New Book "Don't Bullsh*t Yourself"

Host of Paramount TV’s hugely popular Bar Rescue, Jon Taffer has made a living gives struggling bars one last chance to succeed with a mixture of business acumen and tough love. He sits down with Alyssa Julya Smith in Los Angeles to talk about season 6 of his hit show and talk about his new book "Don't Bullsh*t Yourself!: Crush the Excuses That Are Holding You Back" Taffer explains that his book, much like his show, offers individuals and business owners his no-nonsense strategy for turning excuses into solutions. Taffer breaks excuses down into six major categories: fear, time, knowledge, circumstances, ego, and scarcity. He explains that those categories all contribute to holding people back, but learning to conquer them can put the onus back on us to take control of our lives.

More In Business

Big Business This Week: All about the shutdown economy

We spoke to an economist about the impact of the shutdown on the U.S. economy

Sex is a big market for the AI industry. ChatGPT won’t be the first to try to profit from it

OpenAI has announced that ChatGPT will soon engage in "erotica for verified adults." CEO Sam Altman says the company aims to allow more user freedom for adults while setting limits for teens. OpenAI isn't the first to explore sexualized AI, but previous attempts have faced legal and societal challenges. Altman believes OpenAI isn't the "moral police" and wants to differentiate content similar to how Hollywood differentiates R-rated movies. This move could help OpenAI, which is losing money, turn a profit. However, experts express concerns about the impact on real-world relationships and the potential for misuse.

CNN Streams Its Way Back: $7 for Full Access

CNN is launching a new “All Access” streaming subscription in the U.S. on October 28th, priced at $6.99 a month, or just $69.99 if you sign up for a full year.

Tariffs Turn Ikea’s “Low Price” Promise Upside Down

IKEA is being forced to raise prices on some furniture in the U.S. as Trump‑era tariffs raise import costs.

Driverless Delivery Hits the Streets of Phoenix

Waymo and DoorDash are teaming up to pilot autonomous delivery in Phoenix, using Waymo’s self‑driving Jaguars to drop off DoorDash orders.

Trump and Putin to Meet in Hungary to Discuss Ukraine War

President Trump announced that he and Russian President Vladimir Putin agreed to meet in Budapest to discuss ending the war in Ukraine.

Why there’s more to the movie business than making a profit

There is so much more to the movie industry than focusing on box office returns for an individual film. So why do we do it?

Spooked Spenders? Why Halloween Shoppers May or May Not Be Holding Back

Katie Thomas of Kearney Consumer Institute explains why inflation, timing, and habits aren't getting in the way of consumerism this Halloween.

How Smarsh Stays Ahead in Technology and Leadership

Smarsh CEO Kim Crawford Goodman talks about the company's mission to protect the truth. *Sponsored by Smarsh

Uncovering The Shocking Collapse of Auto Giant First Brands

WSJ’s Alexander Gladstone reveals the story behind First Brands’ sudden bankruptcy: hidden deals, corporate chaos, and a mystery that shook the auto world.

Load More