Just Water is a boxed water brand founded by artist Jaden Smith. The company aims to disrupt the water category with its environmentally-friendly container design. Just Water bottles are made from 82% renewable resources. CEO Ira Laufer says millennials are more conscious of the impact products have on their body, as well as the environment. The company is proud of where they get their resource: water comes from Glens Falls, NY. The sugarcane used to make the caps comes from Brazil.