Gaming platform Kangaroo recently announced the rollout of a new mobile app, allowing users to interact with Hollywood celebrities, TikTok stars, and NFT projects, and create new story games in the metaverse. The startup also announced a $3.3 million seed funding round alongside the launch. Katie Mishra, Co-Founder and CEO of Kangaroo, joins Cheddar News' Closing Bell to discuss.

Closing Bell

Kangaroo Rolls Out Metaverse Storytelling App Where Fans Can Create Interactive Stories With Hollywood Celebrities, TikTok Stars, and NFT Projects

the gaming platform kangaroo. Recently announcing the rollout of a new mobile app which allows users to interact with celebrities and create games in the metaverse. Alongside the launch. The startup is also announcing a $3.3 million seed round And joining me now is Katie Mishra co founder and Ceo of kangaroo Katie, congratulations on the new funding. What is your company offering with this new app? Thank you so much. Really appreciate it at kangaroo. We allow communities to co create stories alongside the celebrities and FT projects and franchise characters that they love. So what that means is that people download the app, they design their own avatar and get to play through these funds Interactive, choose your adventure sales stories. They can then take those stories and remix them into their own stories that they scroll through in a tiktok style format. So we're allowing fans to have the access to creative opportunity that they don't want traditional social platforms and to build closer relationships with these people that are previously untouchable. Sounds pretty cool. I know you've got some big name partners as well working with Hollywood celebrities. Tiktok stars N. F. T. Projects as well. Who are the partners that you're working with and what value do they add to the app? Yes. So we are really excited to launch with six partners in about three weeks ago. It was our first launch. Those are Karen and Shipka who is my co founder, she wasn't mad men and chilling adventures of Sabrina. Then we have bailey spin who's a P. O. V. Tiktok er Baby Ariel is also a Tiktok er Flynn McGary a celebrity chef. Woody is which is a N. F. T. Project and puff puff which is a virtual character on Tiktok. We chose a diverse array of partners for our first release because we want to ask you what works but also give people the diverse opportunities to create different types of stories. You know cuddly cute stories are very different from barely spin where you're going to the spin verse and the sci fi universe. So we've seen people be excited about all genres and creating with all types of people which gives this again more access than you've seen before. What's the Gamification of this? How do rewards work? Can creators earn money? How does that process all unfold? Yes so currently we are doing the asset reward system within the app. So we've seen people really personally identify with these avatars. They love dressing them up but they especially love wearing things that these celebrities have worn in real life. So we draw these red carpet assets or we draw things that are on the woodies N. F. T. Characters and allow people to earn them for creating within kangaroos. So that drives people to come back every day to unlock the assets and really feel special because they too can look like these celebrities do in terms of payment we didn't monetize for this launch but down the line influencers and N. F. T. Characters who partner with us will be a rev share of what is spent on their stories. So we'll be doing some ads and premium choices, buying the assets etcetera. Model. Very cool Katie, what other partnerships are in the works? So we're working on getting more social media partnerships because we ultimately want to be cross platform storytelling and we're working on more influencer partnerships unfortunately can't announce anything yet. But we have some exciting calls in the works. Alright, Katie Mishra, co founder and Ceo of kangaroo, Katie, thank you so much.