Kimbal Musk is on a mission to base the American restaurant and food system on clean farming and eating. He is transforming food the same way his brother, Elon, is transforming electric cars and space travel. Through initiatives like Next Door Eatery, Kimbal is launching restaurants that work with local farmers and producers to get fresh, local produce in front of all consumers. Kimbal has also prioritized farming in urban settings. Through The Kitchen Community, Musk has put learning gardens into hundreds of schools. In New York, Kimbal has launched Square Roots, a Brooklyn-based urban farming campus. The project features 10 containers in the parking lot of the old Pfizer factory. When asked about the future of travel to Mars, Kimbal Musk said he would like to be the first person to cook there.

Share:
More In Culture
Cheddar Paws: Animal Medium Communicates With Pets
Nancy Mello, an animal communicator with Medium, joined Cheddar News to discuss how her love of animals led to a change from doing readings with people and spoke of her experiences and the process of helping animals. Mello also does a live pet reading in studio.
On the Scene: Statue of Liberty
The Statue of Liberty is one of the most famous attractions in New York City but there's a lot more to this landmark than one may think. Rafael Abreu, vice president of marketing with Statue City Cruises, spoke with Cheddar News to discuss the park's operations and Park Ranger Laurel Brierly also joined from inside the statue's famed crown to talk about visiting the landmark.
An Inside Look at DIBS Beauty With Co-Founder Jeff Lee
Jeff Lee, CEO and co-founder of the DIBS Beauty brand, which is a finalist in the CEW Beauty Awards' make-up tools category, spoke with Cheddar News to discuss his background, career, and success in fashion -- and eventually working with baseball great Alex Rodriguez and influencer Courtney Shields -- after a career as a corporate lawyer.
Load More