Mastercard Launches New Movement to Inspire Change
Mastercard is taking the next step in its iconic "Priceless" campaign. Raja Rajamannar, CMO at Mastercard, was with us to share the company's brand new campaign that will hit at the Grammy Awards.
Mastercards's "Priceless" campaign has been around for 20 years. This year, Mastercard is switching things up by launching the Start Something Priceless campaign. Rajamannar says the mission is to ignite a call to action for people to fuel change and make the world a better place.
The CMO says brands should make a difference and stand for what they believe in. Mastercard will bring Start Something Priceless to U.S. audiences in support of the 60th Annual GRAMMY Awards®. The campaign will highlight the journey of emerging musicians who overcame bias or disability.
Everyone may be talking about the death of movie theaters, but here are the sleeper hit movies you may have missed in '25, and five not to miss in '26.
California Pizza Kitchen enters a new era as fresh investment fuels growth, innovation, and global expansion—showing how legacy restaurant brands stay relevant.
Holiday shopping heats up as Tom’s Guide editor Kate Kozuch reveals the tech gifts everyone wants, from wellness gadgets to gaming buzz—and how to score deals!
