More than Half of Americans Not Willing to Pay Over $20 a Month for TV Streaming Services

January 6, 2020
Consumers are flooded with TV streaming options, but a majority Americans won't be opening their wallets for all of them. Nearly 60 percent of Americans are not willing to pay more than $20 a month for streaming TV services, according to a new report from The Trade Desk. Brian Stempeck, Chief Strategy Officer for The Trade Desk, joined Cheddar to discuss.
We use cookies and similar technologies on this site to collect identifiers, such as IP address, and cookie and device IDs as described in our Privacy Policy.