Netflix to Expand Preview Audience

finally netflix looking to expand their preview audience. This after testing it out on a few of their big releases, including last year's don't look up the Wall Street Journal says netflix looking to expand their current group of pre viewers who watch shows in movies before they're released and also give feedback that currently includes just over 2000 subscribers. Netflix is looking to expand that to tens of thousands of users around the world starting early next year. This after netflix suffered two consecutive quarters of subscriber losses is this year, the program known as Netflix preview club just started just over a year ago. Also reed Hastings, who was also at the deal book conference with Andrew ross Sorkin with the new york times yesterday as well, brought up this interesting point that we've been talking about a lot, which is why continue to put why when are you going to put more of your films in theaters instead of just on a streamer? Given the fact that with the glass, onion knives out mystery, they just put it in theaters for a week. And there's been some analysts out there stay speculating that netflix lost upwards of close to $200 million. They could have reaped from being in a theater. Reed. Hastings essentially insinuated yesterday. He has no plans to get into the theatrical business. And if anything, they are actually considering even a film festival, potentially with netflix. So interesting baker. I think it does kind of continue this conversation too about the difference between, you know, cord cutting and traditional cable that we've been continuing to have, it seems the more that these companies become mainstream, the more close they move moved to looking a lot like what we had before. But I do want to talk about the screening on the screening, you know, element and adding more people to it. This is something that movie studios have been doing since the silent film era. But now streamers are starting to take a page on their own book. You know, amazon is doing it with its amazon preview program hulu, which is controlled by walt. Disney has also been doing it through its program called the Hulu Brain Trust. And for netflix of course this is so important because netflix did have these two quarters, they saw their subscribers decline. It really means that this company needs to get every bang for its buck. I think the days of kind of the stream of consciousness, interdimensional cable fields and netflix might be over. We're gonna start seeing perhaps more polished content coming from netflix because they really can't afford to, you know, just be putting anything out there. Look, you and I are old enough, it's a big deal if you were a Nielsen household in many houses because you in many ways controlled television for everybody because of that. Yeah,