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New Year, New Boo: Coffee Meets Bagel CEO Says Dating App Ready for 'Cuffing Season'

If you're looking for your new cuddle buddy or feel like you have been left out of 'cuffing season' you're in luck because according to Coffee Meets Bagel co-founder Dawoon Kang, post-Christmas until the New Year is the biggest time for online dating.
In a world of quick connections made popular by other dating apps, Coffee Meets Bagel attempts to do things its own way by offering a platform for people that it says are looking for meaningful matches.
"Coffee Meets Bagel is a platform for people looking for long-term relationships and we're all about quality over quantity," Kang told Cheddar.
Her team may be on to something: the app just hit 10 million users.
"Cuffing season," the chillier months of the year when more people want to be coupled up, is not just a phrase used on social media. It's a real phenomenon.
"The biggest day that's most popular for online dating is the first Sunday of the New Year," she said. "People become very reflective, they think about their lives, and dating and relationships is a big part of every single's life and for the New Year, they're like, 'You know what I'm going into a new year, new relationship."
Speaking of New Year's resolutions Coffee Meets Bagel plans to focus on helping its users plan the perfect date in 2020. "For the New Year we're really focused on thinking about how to provide the right guidance and facilitation for users so that we could actually get them on a date," said Kang.
There are no shortages is the dating app world: from Bumble to Grindr to Tinder, the list goes on. But each company uses different strategies to give its users a better experience.
"Dating is so personal, and that's the reason why there are so many different kinds of platforms that serve different kinds of customers," Kang said. "What I am 100 percent sure of is that dating apps are here to stay."
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