Summer is nearing its end but that doesn't mean you can't still catch some fun in the sun without breaking the bank. Viveca Chow, an expert on free and cheap things to do in New York City, joined Cheddar News to provide tips on where and how you can save while visiting the city.
Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.