The NIL or 'name, image, and likeness' policy began for college athletes one year ago on July 1, giving them the freedom to earn money through endorsement deals, partnerships, and more. Its introduction was a milestone for college sports, with proponents saying it would create opportunity and level the playing field across sports, positions, and more. How has the policy changed college athletics, and how have students benefited? Tom McMillen, CEO of LEAD1, joins Closing Bell to discuss a year of NIL, how student athletes have earned money, and more.