Baby care brand Frida recently expanded its product line to help new moms as well as newborns. The new breast care products are meant to help women navigate the postpartum period, which can be both physically and mentally grueling as they try to balance caring for their child and caring for themselves.
Chelsea Hirschhorn, Frida CEO, said she started the company after her first son was born because she ran into many unexpected challenges that no one prepared her for.
The brand's line of products started with the infamous "boogie sucker," called the NoseFrida. Hirschhorn said the simplicity of the tool created in Sweden, compared to the suction-based bulb that hospitals provide to clear a baby's airway, pushed her to bring it to the mainstream.
"I was shocked that this wasn't on every corner in America," Hirschhorn told Cheddar. "More importantly, why didn't anyone tell me that when a baby gets a cold, they can't breathe because they are obligatory nasal breathers, they can't breathe out of their mouth?"
During the 2021 Golden Globes, Frida ran a breastfeeding commercial that wasn't intended to paint a rosy picture of postpartum. Instead, it examined the reality of breastfeeding that moms face every day.
"Our objective really is rooted in the mission that we have as a business which is to prepare and educate new moms or expecting moms for the realities of what they're going to go through, as unfilterable and un-Instagram-worthy as they are," she said.
Hirschhorn said some of the most notable challenges new moms face is adjusting to the physical changes that birth brings, including changes to the body, lack of sleep, and steps to take for successful breastfeeding. She noted that prepared women make for better mothers.
After the spot aired during the awards ceremony, the Frida CEO noted that the response was profound, with women thanking the Frida team for speaking on issues not often addressed in public spaces. Hirschhorn hopes by bringing attention to moms' challenges, it will help bring systemic change so the not-so-pretty parts of postpartum.
"One of the core insights that we were committed to unveiling is that preparation and knowledge create confidence for women, and for moms in particular, and a confident mom is generally a happier mom. And happier women are better parents," she added.
OpenAI has appointed Slack CEO Denise Dresser as its first chief of revenue. Dresser will oversee global revenue strategy and help businesses integrate AI into daily operations. OpenAI CEO Sam Altman recently emphasized improving ChatGPT, which now has over 800 million weekly users. Despite its success, OpenAI faces competition from companies like Google and concerns about profitability. The company earns money from premium ChatGPT subscriptions but hasn't ventured into advertising. Altman had recently announced delays in developing new products like AI agents and a personal assistant.
President Donald Trump says he will allow Nvidia to sell its H200 computer chip used in the development of artificial intelligence to “approved customers” in China. Trump said Monday on his social media site that he had informed China’s leader Xi Jinping and “President Xi responded positively!” There had been concerns about allowing advanced computer chips into China as it could help them to compete against the U.S. in building out AI capabilities. But there has also been a desire to develop the AI ecosystem with American companies such as chipmaker Nvidia.
U.S. sports betting is booming as NFL and college football fuel massive activity. BetMGM CEO Adam Greenblatt breaks down trends, growth, and what’s next.
President Donald Trump says a deal struck by Netflix last week to buy Warner Bros. Discovery “could be a problem” because of the size of the combined market share. The Republican president says he will be involved in the decision about whether federal regulators should approve the deal. Trump commented Sunday when he was asked about the deal as he walked the red carpet at the Kennedy Center Honors. The $72 billion deal would bring together two of the biggest players in television and film and potentially reshape the entertainment industry.
Disney's changes to a program for disabled visitors are facing challenges in federal court and through a shareholder proposal. The Disability Access Service program, which allows disabled visitors to skip long lines, was overhauled last year. Disney now mostly limits the program to those with developmental disabilities like autism who have difficulty waiting in lines. The changes have sparked criticism from some disability advocates. A shareholder proposal submitted by disability advocates calls for an independent review of Disney's disability policies. Disney plans to block this proposal, claiming it's misleading. It's the latest struggle by Disney to accommodate disabled visitors while stopping past abuses by some theme park guests.
