On A Positive Note: Long Island Boy Delivers Kindness Cards to Sick Children
Seven-year-old Colton Leest is bringing a little bit of light to patients at Stony Brook Children's Hospital on Long Island. He said he delivers kindness cards to help people suffering from life-threatening illnesses feel better about themselves. "Because some people have like cancer and stuff and it's good to cheer them up," Leest said.
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Vulture contributor Fran Hoepfner talks the Wicked film's marketing campaign, why 'culture jacking' works so well and how it all paid off for the hit musical.