The bidding war for Fox is on. Disney upped its bid for 21st Century Fox on Wednesday morning, offering $71.3 billion in cash and stock for Fox assets. Disney's latest bid tops Comcast's offer from last week, valued at $65 billion. AT&T and Sprint are following in Verizon's footsteps to change their privacy practices. The wireless carriers vowed to limit their agreements with third parties that allows them to track the location of consumers through their phones. Peter Naylor, senior vice president of advertising at Hulu, sits down with Cheddar founder and CEO Jon Steinberg at the Cannes Lions International Festival of Creativity. Naylor talks about the role of advertising on its platform and why advertisers prefer streaming platforms to cable networks.