*By Michael Teich*
Want to use crypto to buy deodorant online, don't sweat it.
Schmidt's Naturals is giving consumers the option to use Bitcoin for online purchases on its [website](https://schmidtsnaturals.com/).
Schmidt's is the only Unilever brand to accept cryptocurrency as a method of payment. Unilever said it acquired the deodorant brand in 2017 to extend its reach to "new customers who prefer natural options."
A stick of Schmidts Naturals in scents like bergamot and lime, cedar wood and juniper, and lavender and sage cost about $9, or 0.0011 Bitcoin.
Michael Cammarata, a co-founder and the chief executive of Schmidt's Naturals, told Cheddar that consumers who are interested in natural products are some of the same people who are into Bitcoin.
Cammarata said his company listens to customers' demands, “whether it’s a scent or a payment method."
The new Bitcoin payment option has shown promise, Cammarata said. Between 5 and 10 percent of direct sales on Schmidt's online platform were made in Bitcoin since it began accepting the cryptocurrency on May 14.
For the full interview, [click here](https://cheddar.com/videos/consumers-can-use-bitcoin-to-pay-for-this-deodorant).
English Wikipedia raked in more than 84 billion views this year, according to numbers released Tuesday by the Wikimedia Foundation, the non-profit behind the free, publicly edited online encyclopedia. And the most popular article was about ChatGPT (yes, the AI chatbot that’s seemingly everywhere today).
The highly-anticipated trailer for Grand Theft Auto VI is out earlier than expected.
AT&T announced a new partnership with Swedish communications company Ericsson.
Hackers accessed the personal data of 6.9 million users via the genetic testing company 23andMe.
The Biden administration says electric vehicles made with battery materials from China will not be eligible for the full EV tax credit under new proposed rules.
You may soon be able to charge your car while driving. Cheddar News explains.
Google is moving forward with its previously-announced plan to delete inactive accounts and all associated data.
The network of nearly 4,800 fake accounts was attempting to build an audience when it was identified and eliminated by the tech company, which owns Facebook and Instagram.
Someone in China created thousands of fake social media accounts designed to appear to be from Americans and used them to spread polarizing political content in an apparent effort to divide the U.S. ahead of next year's elections, Meta said Thursday.
Elon Musk had some harsh words for advertisers who have left his platform X over rising hate and anti-Semitism on the platform, formerly known as Twitter.
Load More