Pinterest recently added augmented reality to its portfolio. The image sharing and social media platform's new e-commerce tech will allow consumers to interact with retailers and visualize online products inside their homes.

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Pinterest Adds Augmented Reality Shopping Experience

Um, let's also talk about Pinterest, keeping itself on the cutting edge of online retail as the platform continues to become a key place for consumers. Alongside more traditional retailers, the company now unveiling its latest Aecom tool and augmented reality feature that allows users to try out furniture in their room before they buy it. Pinterest has partnered with a slew of major retailers, including Wayfair, crate and Barrel Macy's and Target. The company joins the ranks of other platforms like facebook amazon and Snapchat, looking to engage consumers through augmented reality.