WHERE TO WATCH
Pocket Casts CEO On 'The Right Mix' Of Podcast Content And Ad Load
March 6, 2019
According to IAB, the podcasting ad market is set to top $600 million. Owen Grover, CEO of Pocket Casts, shares insights on podcast listener behavior, public radio impact, and ad revenues.
Dow Rallies 900 Points at Monday Market Open
Feb 21, 2019
Why Analysts Think Podcasting Could Grow Into A $659 Million Market
According to the Interactive Advertising Bureau and PricewaterhouseCoopers, in three years, from 2015 to 2018, podcast ad revenue more than quintupled to 402 million dollars. Max Willens, reporter at Digiday, shares why certain companies are clamoring to advertise on podcasts.
Oct 9, 2019
How Much It Costs to Advertise on TV's Biggest Shows
Ad Age just released their annual report detailing just how much it costs to advertise on television's hottest shows. 'Sunday Night Football' and 'Thursday Night Football' landed the number 1 and 2 spots respectively. Jeanine Poggi, Senior Editor of Media & Technology at Ad Age, joined Cheddar to discuss the latest trends.
Aug 20, 2019
Startup Podcorn That Connects Podcasters to Advertisers Raises $2.2M Seed Fund
The nascent startup called Podcorn announced today it raised seed funding to build a marketplace that will connect podcasts with advertisers looking for sponsorships.