Vik Desai, Managing Director at Accenture Security, joins Cheddar to discuss a recent study on the shopping habits of Americans this holiday season. Specifically, he discusses how cybersecurity will play a part. Sixty-two percent of the survey respondents said they are concerned about their personal information being stolen while shopping this Black Friday or Cyber Monday. Desai shares tips on how to shop safely online such as: only buy from reputable places, don't fall for a deal if you think it's "too good to be true," and make sure you're on a secure internet line. He says 30% of people said they would avoid brands that recently had a data breach, which makes it even more important for companies to get on top of their cybersecurity. People don't forget!