Queer-owned cannabis brand Cann is celebrating pride month with a new campaign with a star-studded cast. The campaign launched in tandem with Cann's new Lite cannabis-infused beverages, featuring four delicious and unique flavors, with help from its recent Series A funding round of $27 million. Luke Anderson, co-founder of Cann, joined Cheddar News to discuss this latest round of funding, what to expect from the new drinks, and how to promote inclusivity within the cannabis industry.