*By Michael Teich* The Baltimore Ravens are betting cheap pretzels and discounted soda will lure fans off their couches, away from their steaming services, and back to the stadium. "It's going to change the game on the way our fans experience the stadium," Richard Tamayo, director of guest experiences for the NFL team, said Thursday in an interview on Cheddar. "It’s going to be really family-friendly when it comes to pricing." The Ravens are slashing prices of 21 concession items by an average rate of 33 percent. Some fan favorites get the biggest discounts ー the price of soft pretzels and french fries will be cut in half. The team has dedicated significant capital to an ongoing [$120 million renovation](http://www.baltimoresun.com/sports/ravens/ravens-insider/bs-sp-ravens-improvements-at-mt-bank-stadium-20180130-story.html) of its M&T Bank Stadium. Fans this season will be treated to new video boards, a fresh sound system, and "some of the best Wi-Fi in the country," Tamayo said. All those bells and whistles could be an attempt to draw in crowds that are already glued to multiple screens. The rise of streaming has been blamed for a drop in TV viewership for NFL games. Broadcast ratings fell 13 percent for the regular season in 2017-18, while playoff games slid 12 to 20 percent, according to [MoffettNathanson](https://www.recode.net/2018/1/29/16944580/nfl-ratings-structural-decline-tv-playoffs-moffettnathanson-trump-protests). The Ravens start their season against the Buffalo Bills on Sunday. For full interview [click here](https://cheddar.com/videos/strengthening-nfl-stadium-experience-with-cheaper-food).

Share:
More In Sports
DraftKings Drops $22 Billion Bid for Entain
DraftKings is walking away from a deal to buy Entain, a major company in the international gambling industry, for $22.4 billion. The deal reportedly fell through after the companies could not come to agreements about BetMGM, the exclusive sports betting division of MGM, and a joint venture between MGM resorts and Entain. Sportico sports business reporter Eben Novy-Williams joined Cheddar Nws' Closing Bell to discuss.
NBA Tips Off 75th Season, Expected to Reveal Anniversary Team
The NBA's 75th season gets underway tonight with the Brooklyn Nets facing off against the defending champion Milwaukee Bucks, followed by the Golden State Warriors at the LA Lakers. The league also is expected to celebrate its anniversary by unveiling its list of 75 greatest players.
Why Sports Media Still Gets Failing Grade on Gender Diversity Report Card
The world of sports media continues to be a white-male dominated industry according to the latest Associated Press Sports Editors gender and diversity report card. For the sixth straight release of the report card, the industry received an F for its gender hiring practices. Jen Mueller, a Seattle Seahawks sideline radio reporter and entrepreneur, joined Cheddar's "Between Bells" to talk about some improvements she has witnessed over the span of her career but noted that while change has been evident on some level, much more needs to be done. Jen is also the founder of 'Talk Sporty to Me,' a professional development organization and you can learn more about it by visiting www.talksportytome.com.
How to Bet the NFL After a Mid-Season Coaching Change
Amal Shah, co-host of 'Odds On', joins 'Cheddar Bets' to share how he likes to handle teams that just lost a coach when gambling, and whether the Arizona Cardinals can stay undefeated another week. Sponsored by BetMGM
Women Gymnasts Pen Letter to Congress to Dissolve Olympic Committee Board
According to The Wall Street Journal, four U.S. gymnasts, Simone Biles, Aly Raisman, McKayla Maroney, and Maggie Nichols, penned a letter to Congress asking them to break up the U.S. Olympic & Paralympic Committee board of directors for allegedly turning a blind eye to the sexual abuse committed by team doctor Larry Nassar.
Load More