James Yoder, founder and CEO of Chat Sports, shares his thoughts on the biggest moments from the PyeongChang Winter Olympics. Yoder says he was underwhelmed by the closing ceremony and the performance of the U.S. team.
The United States finished in 4th place overall with just 23 medals. A leaked document from the U.S. Olympic Committee reveals the organization expected to collect 37 medals.
Yoder expects athletes like snowboarder Chloe Kim and figure skater Nathan Chen to see big ad dollars following these games. He anticipates the pair being the face of the U.S. team in 2022.