*By Max Godnick*
Not everyone is rooting for the Golden State Warriors to continue their dominance after announcing plans to sign a fifth All-Star in Demarcus Cousins.
And those naysayers can now add the sport's most iconic, bellowing voice to its chorus of criticism.
"I think it's a little bit broken," said Shaquille O'Neal about the state of the NBA in an interview with Cheddar on Friday.
The four-time NBA champion and and 15-time All-Star is no stranger to success on the league's biggest stage. During his 19-year career, he played alongside current and future Hall of Famers including Steve Nash, Kobe Bryant, and Dwyane Wade. But none of his teams started five of the best players in the league or required the same free-agency acrobatics necessary to construct the Oakland behemoth.
And the unprecedented consolidation of elite talent has [some](https://www.wsj.com/articles/the-golden-state-warriors-have-broken-the-nba-1530619138) sounding the alarm about the death of the league's competitive balance.
"I just miss the days where guys would compete against each other," O'Neal said, looking back on the storied, and largely equal, rivalries between Larry Bird and Magic Johnson, Michael Jordan and IsiahThomas, and Shaq's own Lakers and Tim Duncan's San Antonio Spurs.
The NBA has seen a social-media-driven renaissance over the past decade. It leads the other major American sports leagues in Twitter and Instagram followers and has spawned a digital ecosystem of memes, hot takes, jokes, and real-time commentary that has allowed its popularity to reach new heights.
O'Neal said the digital landscape created a win-now atmosphere that's fueled the rise of "superteams" like the Warriors.
"There's so much pressure on these kids to win," he said, adding, "everybody wants to be a winner, so a lot of these guys are taking the easy route just to get a championship."
It's hard to say LeBron James is taking shortcuts on his path to winning an elusive fourth title. The superstar just announced he'll sign with the Los Angeles Lakers for a four-year, $154 million contract. But unlike his stints in Miami or Cleveland, James won't be immediately joined by a fellow All-Star on his new team.
"LeBron is going to need a lot more help if he wants to compete with the Golden State Warriors," said O'Neal.
The 'Inside the NBA' analyst played for the Lakers from 1996 to 2004, winning three championships along the way. He said he thinks James "will do great" on the team, but thinks management should find a way to trade for disgruntled San Antonio Spurs star Kawhi Leonard if they hope to put up a fight against the Warriors - a group Shaq called, "the most talented team in NBA history."
For the full segment, [click here.](https://cheddar.com/videos/why-shaq-thinks-the-nba-is-broken)
New York quickly became the sports betting capital in the United States following an electric debut earlier this month. Cheddar News was joined by Chad Kornett, VP of Government Relations for Gaming at Geocomply to dive into the numbers.
Exercise equipment maker Peloton is attempting to run away from a recent bout of controversy. CEO John Foley published an open letter to employees on Thursday after reports that said Peloton was pausing production of its Bike and Tread products, delaying the opening of a new U.S. factory, and considering job cuts. In the letter, Foley wrote that the information in the reports was 'incomplete,' 'out of context,' and not reflective of Peloton's strategy. Peloton's stock responded on Friday, with shares bouncing back after falling nearly 24% in the regular session on Thursday. CFRA Research's Director of Research Ken Leon joined Cheddar News' Closing Bell to discuss.
The NCAA has updated its policy on transgender athletes, allowing each sport’s national governing body to make its own decisions for transgender participation. The new rule is in line with recent changes from the U.S. and International Olympic and Paralympic Committees. Joanna Hoffman, communications director of Athlete Ally, joined Cheddar News to discuss the potential impact of the new rule on the transgender community.
The NCAA voted to streamline their constitution at their annual convention on Thursday. Each of the three college divisions can decide how student-athletes can make money from outside sources but still restricts schools from directly paying its players.
With New York recently announcing the legalization of sports betting, even a greater number of bettors are looking forward to the NFL's divisional round. Derek Carty, a fantasy sports and sports betting analyst, talked to Cheddar about betting strategies for the four upcoming playoff games. "I feel like the Chiefs are a little bit overrated by the markets, and so the Bills here really look good to me," Carty said for the Kansas City and Buffalo matchup. He also pointed to the Green Bay Packers to be the likeliest team to win the Super Bowl this year.
Olivia Harlan Dekker and Sean Green break down and provide their top picks for the NFL Divisional Round this weekend, while Frank Schwab dissects NBA futures and gives his take on the ongoing Nets drama.
Sean Green, co-founder of The Sports Gambling Podcast Network, joins Cheddar Bets to break down the best plays across the AFC Divisional Round matchups.
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Frank Schwab, sports betting writer for Yahoo! Sports, joins Cheddar Bets to find the best value down the MVP contender list and make sense of how to bet the Nets at home and on the road.
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The drama surrounding tennis star Novak Djokovic continues after he was deported from Australia over the weekend due to the nation's COVID-19 vaccine requirements. Djokovic was forced to leave the country on the eve of what was to be his first match in defense of his Australian Open title after three judges ruled in favor of his removal and revealed their reasoning for doing so. Adding to his woes, a law recently passed in France is putting his chances of defending his French Open title in jeopardy. The director of Marist's Center for Sports Communication, Jane McManus, joined Cheddar to discuss the ongoing fallout.
