John Franklin, associate partner at OC&C Strategy Consultants, sheds some light on the smart speaker market and what to expect going forward. Franklin says according to a new survey done by OC&C, a surprising number of consumers already have smart speakers. But only 39% of those users trust the personalized selection of shopping choices provided by Amazon or Google. Franklin notes Google and Amazon are becoming more and more clever with marketing and the use of A.I. He believes this is one area where Apple will be playing catch up for a while.

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A.I. Investments Carry Amazon Over $2 Trillion Valuation Threshold
Amazon.com Inc. surpassed $2 trillion in market value for the first time in afternoon trading on Wednesday. The push higher for Amazon’s stock market valuation comes a little more than a week after Nvidia hit $3 trillion and briefly became the most valuable company on Wall Street. Nvidia’s chips are used to power many AI application and its valuation has soared as a result. Amazon has also been making big investments in AI as global interest has grown in the technology. Most of the company’s focus has been on business-focused products.
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