Since its redesign, publishers on Snapchat's Discover channels have seen their engagement numbers plummet. That's not a coincidence, says Madison Malone Kircher, Associate Editor at New York Magazine's Select All.
For the full interview, [click here.](https://cheddar.com/videos/snaps-disappearing-photos-and-users)
Described as hallucination, confabulation or just plain making things up, it's now a problem for every business, organization and high school student trying to get a generative AI system to compose documents and get work done.